A new way of storing books

I've posted about Portuguese product designer Rute Gomes before but as I'm moving and currently desperately for a way to keep all of my books that doesn't involve simply lying outright and telling the boyfriend he's seeing things when he asks why anyone needs seven bookcases, I wanted to share Rute's idea of suspending books from strong elastic bands. We've got tall ceilings so perhaps I could use one of these over the bath...